I started my journey as a beauty influencer back in 2006 on a popular beauty forum. I navigated my way through community management until I went out on my own in 2010 to create my first beauty blog, Glitter.Gloss.Garbage. Covering the latest in beauty from my perspective, I covered my journey with hair, makeup and skincare. My popularity grew in 2014 when I rebranded to Hey Aprill and put a hyperfocus on skincare.

Since 2006, I have worked with brands to create content that my community loves and appreciates. Over the years, the demand for blog content has changed dramatically. While heyaprill.com will always be home base for communication about all things Aprill and my pursuit of beauty, I have moved my influence to social media. Please feel free to follow me on Twitter, TikTok and Instagram. Join Saving Face, a private skincare community on Facebook.

Services Offered

Freelance Writing

Content Creation



Social Media Content

Community management

Present & Past Collabs


Influencer Partnership with PCA Skin since 2016. Partnership features a curated kit called Hey Aprill’s Pigment Perfecters

Paula’s Choice

Influencer partnership since 2014

Ixora Botanical Beauty

Influencer partnership since 2010. Freelance writing and content creation services provided.


Partnership 2013-2014. Freelance writing and content creation services provided.


Influencer partnership from 2012-2018. Content creation services provided.


Influencer partnership since 2018. Content creation services provided.