Look.
Can they find you?
Local search, Google Business Profile, website fundamentals, directories, location signals, and social discovery.
Marketing for local service businesses
Don't just get noticed. Get booked.
Your business is already good at what it does. Let's make your online presence just as good at turning local searches, scrolls, and clicks into actual customers.
Good business. Bad internet?
Your work isn't the problem.
You don't necessarily need more followers, more posts, or another marketing gimmick.
You need the right people to find you, like what they see, and have a ridiculously easy path to becoming your customer.
That's the whole job. And that's what Hey Aprill is built to fix.
The signature system
Look. Like. Book.™
Three moments decide whether someone becomes your customer. We inspect each one, fix the weak links, and build a clearer path to yes.
Like.
Do they want you?
Your reputation, website experience, photos, messaging, reviews, social proof, and trust signals.
Book.
Can they hire you easily?
Calls to action, offer clarity, mobile experience, quote or booking flow, lead capture, and follow-up.
Not sure where the leak is?
Start with the Checkup.
A human, practical diagnosis of what's stopping more local customers from finding you, choosing you, and booking you.
$197One-time investment
Your Look. Like. Book.™ Checkup includes
- Three clear scoresSee exactly how your business performs across LOOK, LIKE, and BOOK—each scored out of 100.
- Your top five booking blockersThe most important issues costing you visibility, trust, or conversions right now.
- Competitor observationsA practical look at what strong local competitors are doing differently.
- A prioritized 30-day action planQuick wins you can handle and expert recommendations for what needs deeper work.
- A personal video walkthroughAprill explains the findings in plain language so you know what to do next.
Book and pay for my Checkup
No giant automated report. No jargon dump. Just the clearest path from where you are to more booked business.
Ways to work together
Figure it out. Fix it. Grow it.
You don't have to choose from fifteen disconnected marketing services. Start at the stage that matches what your business needs now.
The Checkup
Get your three scores, top booking blockers, and a practical action plan for $197.
Fix the leaks
Bring the plan to life with the right mix of website, local visibility, brand, reputation, and booking improvements.
Keep moving
Build momentum with an ongoing marketing partnership shaped around your goals—not a cookie-cutter package.
“Good marketing should make your business easier to choose.”
— Aprill
Meet Aprill
Marketing without the maze.
I'm Aprill—a marketer and operator with more than a decade of experience helping businesses make sense of how they show up, earn trust, and turn attention into action.
I built Hey Aprill for owners who are excellent at the actual work but tired of piecing together websites, Google profiles, social media, reviews, and follow-up on their own.
You don't need to become a marketing expert. You need someone who can spot what's getting in the way, tell you the truth, and help you fix it in the right order.
10+ years of experienceStrategy + executionPlain-English advice
Hey Aprill…
Marketing answers for busy owners.
Free download / Self-check
The 10-Minute Look. Like. Book.™ Test
Score your online customer journey, find your weakest stage, and choose the first two things to fix.
- 10 quick yes-or-no questions
- A score for each stage
- A clear place to start
Get the free test
Tell me where to send it.
After signing up, click the button in Kit’s confirmation email to download the test. You’ll also get occasional practical marketing emails. No spam. Unsubscribe anytime.
Does my website make my business look sketchy?
Five small details that quietly chip away at customer confidence.
Should I put my prices online?
A practical way to decide based on your service, buyer, and booking process.
Ready when you are
Let's get you booked.
Choose an available time, complete the short intake, and pay securely through the Look. Like. Book.™ Checkup booking page.
Book and pay — $197